Comments on: Scholastic Books, Preschool Marketing, and the Halo Effect, Shape Up! http://outside-the-toybox.com/scholastic-books-and-the-halo-effect-shape-up/2007/10/24/ Anyone else find childhood a little stifling these days? Thu, 09 Sep 2010 10:59:33 +0000 http://wordpress.org/?v=2.5.1 By: Denise http://outside-the-toybox.com/scholastic-books-and-the-halo-effect-shape-up/2007/10/24/#comment-1192 Denise Sat, 06 Dec 2008 18:02:57 +0000 http://outside-the-toybox.com/scholastic-books-and-the-halo-effect-shape-up/2007/10/24/#comment-1192 For all those seeking out new book fairs with out all the advertising and commercialism, check out Usborne Books. They do great book fairs and fundraising Read-a-thons. No pencils, no posters, no books on disney, transformers, etc. Just pure educational books for all ages. They really are fantastic. It enables you to have a great selection of books, and any that are sold benefits the school/preschool, by getting some free books. My daughters school has had 2 Usborne Book Fairs and they were wonderful. The lady that sold the books was so helpful in helping us pick appriopriate books, and the books were of such high quality and just lovely to read. So check it out!! For all those seeking out new book fairs with out all the advertising and commercialism, check out Usborne Books. They do great book fairs and fundraising Read-a-thons. No pencils, no posters, no books on disney, transformers, etc. Just pure educational books for all ages. They really are fantastic. It enables you to have a great selection of books, and any that are sold benefits the school/preschool, by getting some free books. My daughters school has had 2 Usborne Book Fairs and they were wonderful. The lady that sold the books was so helpful in helping us pick appriopriate books, and the books were of such high quality and just lovely to read. So check it out!!

]]> By: Corporate schooling. « Punkin Dunk http://outside-the-toybox.com/scholastic-books-and-the-halo-effect-shape-up/2007/10/24/#comment-1001 Corporate schooling. « Punkin Dunk Wed, 22 Oct 2008 16:20:59 +0000 http://outside-the-toybox.com/scholastic-books-and-the-halo-effect-shape-up/2007/10/24/#comment-1001 [...] Nate the Great, and a book about muscles and bones that came with a bendable skeleton. (Mom wrote a great post about the Scholastic book fairs. To update her point, note that Scholastic has agreed to stop pimping Bratz merchandise at school [...] [...] Nate the Great, and a book about muscles and bones that came with a bendable skeleton. (Mom wrote a great post about the Scholastic book fairs. To update her point, note that Scholastic has agreed to stop pimping Bratz merchandise at school [...]

]]> By: chris http://outside-the-toybox.com/scholastic-books-and-the-halo-effect-shape-up/2007/10/24/#comment-953 chris Fri, 17 Oct 2008 12:19:50 +0000 http://outside-the-toybox.com/scholastic-books-and-the-halo-effect-shape-up/2007/10/24/#comment-953 for all of you idiots that are saying Oh Scholastic is bad because they are marketing their products. They are a company that strives to make it possible for children to get cheap books to increase reading levels, of course they market their product they are a business, just like anyone else that sells any kind of product, they are going to market this!! Come on people. Grow up!! You have your right to your opinion of course, but I know for a fact that your ridiculous opinions dont really matter, because there are alot more people that are so thankful to have scholastic part of their community than not!! for all of you idiots that are saying Oh Scholastic is bad because they are marketing their products. They are a company that strives to make it possible for children to get cheap books to increase reading levels, of course they market their product they are a business, just like anyone else that sells any kind of product, they are going to market this!! Come on people. Grow up!! You have your right to your opinion of course, but I know for a fact that your ridiculous opinions dont really matter, because there are alot more people that are so thankful to have scholastic part of their community than not!!

]]> By: Sunday Bookchat « The Opinion Mill http://outside-the-toybox.com/scholastic-books-and-the-halo-effect-shape-up/2007/10/24/#comment-493 Sunday Bookchat « The Opinion Mill Sun, 16 Dec 2007 13:28:38 +0000 http://outside-the-toybox.com/scholastic-books-and-the-halo-effect-shape-up/2007/10/24/#comment-493 [...] and more, Scholastic Books is becoming an advertising spigot. Here’s a parent of a preschooler who doesn’t like the situation one bit. (And she’s not too crazy about Webkinz, [...] [...] and more, Scholastic Books is becoming an advertising spigot. Here’s a parent of a preschooler who doesn’t like the situation one bit. (And she’s not too crazy about Webkinz, [...]

]]> By: outside the (toy) box » Quick Links - Webkinz, McCarthyism, and My 2 New Favorite Blogs http://outside-the-toybox.com/scholastic-books-and-the-halo-effect-shape-up/2007/10/24/#comment-477 outside the (toy) box » Quick Links - Webkinz, McCarthyism, and My 2 New Favorite Blogs Fri, 14 Dec 2007 15:51:34 +0000 http://outside-the-toybox.com/scholastic-books-and-the-halo-effect-shape-up/2007/10/24/#comment-477 [...] an alternative to the Scholastic Book Fair (New readers? Scholastic = bad.  Venting on this Here and Here.).  Check out this little exchange in the comments from Corp. Babysitter.  Anne [...] [...] an alternative to the Scholastic Book Fair (New readers? Scholastic = bad.  Venting on this Here and Here.).  Check out this little exchange in the comments from Corp. Babysitter.  Anne [...]

]]> By: outside the (toy) box » Commercialized Schools, The Other Side of the Equation http://outside-the-toybox.com/scholastic-books-and-the-halo-effect-shape-up/2007/10/24/#comment-400 outside the (toy) box » Commercialized Schools, The Other Side of the Equation Thu, 06 Dec 2007 16:03:48 +0000 http://outside-the-toybox.com/scholastic-books-and-the-halo-effect-shape-up/2007/10/24/#comment-400 [...] for piping ads into school buses -gag.) and the goods (free books, for example, in the case of Scholastic) and the teacher support (ick, corporate sponsored curricula - the worst of the worst) for [...] [...] for piping ads into school buses -gag.) and the goods (free books, for example, in the case of Scholastic) and the teacher support (ick, corporate sponsored curricula - the worst of the worst) for [...]

]]> By: Corporate Babysitter » Blog Archive » Your alternative to the Scholastic Book Fair http://outside-the-toybox.com/scholastic-books-and-the-halo-effect-shape-up/2007/10/24/#comment-255 Corporate Babysitter » Blog Archive » Your alternative to the Scholastic Book Fair Mon, 19 Nov 2007 15:55:18 +0000 http://outside-the-toybox.com/scholastic-books-and-the-halo-effect-shape-up/2007/10/24/#comment-255 [...] Mom’s post on why this is harmful and what she is trying to do about it at her child’s [...] [...] Mom’s post on why this is harmful and what she is trying to do about it at her child’s [...]

]]> By: outside the (toy) box » Updates from the Scholastic Meeting at our Preschool http://outside-the-toybox.com/scholastic-books-and-the-halo-effect-shape-up/2007/10/24/#comment-193 outside the (toy) box » Updates from the Scholastic Meeting at our Preschool Thu, 08 Nov 2007 18:20:18 +0000 http://outside-the-toybox.com/scholastic-books-and-the-halo-effect-shape-up/2007/10/24/#comment-193 [...] we had the big meeting yesterday and it went fairly well.  Because the teachers in the preschool have Master’s [...] [...] we had the big meeting yesterday and it went fairly well.  Because the teachers in the preschool have Master’s [...]

]]> By: coolbeans http://outside-the-toybox.com/scholastic-books-and-the-halo-effect-shape-up/2007/10/24/#comment-178 coolbeans Sun, 04 Nov 2007 03:40:41 +0000 http://outside-the-toybox.com/scholastic-books-and-the-halo-effect-shape-up/2007/10/24/#comment-178 I'm not a Scholastic representative. I'm just a mom who likes book fairs. I've printed out those wish lists kids fill out. My motivation was to promote our fundraiser. It's also an opportunity for teachers to show kids the books they like. Scholastic book fairs are simple and impressive fundraisers that put books in classrooms or generate income for our school. For a private school trying to maintain an up-to-date library, Scholastic can be a great resource. That said, I wish they wouldn't send the junk. I wish they wouldn't include so many commercial characters and product tie-ins. At our fair, we don't put the junk on display and we pull books we don't want to profit from. I don't buy it from the order forms, either. I don't mind saying no and dealing with my kids' disappointment once a year at book fair time. I do mind having to deal with it every couple of weeks. I’m not a Scholastic representative. I’m just a mom who likes book fairs.

I’ve printed out those wish lists kids fill out. My motivation was to promote our fundraiser. It’s also an opportunity for teachers to show kids the books they like. Scholastic book fairs are simple and impressive fundraisers that put books in classrooms or generate income for our school. For a private school trying to maintain an up-to-date library, Scholastic can be a great resource.

That said, I wish they wouldn’t send the junk. I wish they wouldn’t include so many commercial characters and product tie-ins. At our fair, we don’t put the junk on display and we pull books we don’t want to profit from. I don’t buy it from the order forms, either. I don’t mind saying no and dealing with my kids’ disappointment once a year at book fair time. I do mind having to deal with it every couple of weeks.

]]> By: outside the (toy) box » Commercialism in Preschool, an Interview with Rebekah Cohen http://outside-the-toybox.com/scholastic-books-and-the-halo-effect-shape-up/2007/10/24/#comment-167 outside the (toy) box » Commercialism in Preschool, an Interview with Rebekah Cohen Thu, 01 Nov 2007 14:46:23 +0000 http://outside-the-toybox.com/scholastic-books-and-the-halo-effect-shape-up/2007/10/24/#comment-167 [...] preparation for my upcoming meeting with Thing 1’s preschool about Scholastic, I started sniffing out additional information.  I couldn’t find nearly as much I would like [...] [...] preparation for my upcoming meeting with Thing 1’s preschool about Scholastic, I started sniffing out additional information.  I couldn’t find nearly as much I would like [...]

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