Journal of Pediatrics Study Finds Baby Einstein May Hinder Language Development
| action items, consumer culture, infants, media literacy, socialization | 2 Comments
Last week, the news media gave decent coverage to an important story that revealed the power of marketing to children. The study, in case you missed it (which is easy to do if you have children!) showed that McDonald’s marketing was so effective that in experimental taste tests, children believed that food in a McDonald’s wrapper tasted better than identical food in a plain wrapper. This was even true for things not traditionally associated with McDonald’s, like apple juice, carrots and milk. Read the complete Post.