Others Not Pigeon Holing Your Kids? Take Matters Into Your Own Hands — Gender Stereotypes on Sale at Old Navy!
| action items, consumer culture, corporate irresponsibility, gender, socialization, stereotypes | 1 Comment
Yes, it’s good to know that we’ve gotten past all those old gender stereotypes.
I was looking at the Old Navy kids clothes when I noticed a fairly vivid example of that tight little box that boys and girls get to live in when it comes to gender roles (see “Gender Rules” above under “What Box?”). If you look at the “graphic tees” on sale for girls you will find shirts with the following sassy sayings:
Little Diva, Drama Queen, I Get Cuter Everytime U See Me, Perfect 10 (in the “baby girls” section, btw — ideal for any 5 year old - ICK!), Read the complete Post.